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Unified Analytics Platform

All Your Ad Data. One Clear View.

Track campaigns across Meta, Google, and TikTok in one dashboard. Get AI-powered recommendations to optimize ad spend and maximize your ROAS.

Dashboard — Insights Lens
Total Sales

PKR 2.4M

+12.5%

ROAS

3.2x

+0.4x

Ad Spend

PKR 750K

-3.2%

Orders

1,247

+8.1%

Revenue (Last 12 months)+18.2%

Everything You Need to Optimize Ads

Powerful tools designed to give you full visibility and control over your e-commerce advertising.

Store Performance Dashboard

Monitor sales, orders, and key metrics across all your stores with real-time visual dashboards.

Multi-Platform Campaign Management

Manage and compare campaigns across Meta, Google, and TikTok from a single interface.

AI-Powered Ad Recommendations

Get intelligent suggestions to improve ad performance, reduce wasted spend, and boost conversions.

Time-Series Reports

Analyze trends over time with customizable date ranges, filters, and exportable reports.

Ad Account Management

Connect and manage multiple ad accounts per platform with centralized credential handling.

Orders & Sales Tracking

Track every order from click to conversion with attribution insights across platforms.

Connect Your Ad Platforms

Seamlessly integrate with the major advertising platforms and unify your data in one dashboard.

Meta Ads logo

Meta Ads

Connect multiple Meta ad accounts, sync campaign data automatically, and assign campaigns to stores for unified tracking.

  • Multi-account management with sync
  • Campaign-to-store assignment
  • Spend, ROAS & ad ratio tracking
  • AI-powered budget & performance recommendations
Google Ads logo

Google Ads

Integrate Google Ads customer accounts to monitor campaign performance and consolidate spend data alongside other platforms.

  • Customer account sync & management
  • Campaign-to-store assignment
  • Cross-platform spend comparison
  • AI-powered optimization suggestions
TikTok Ads logo

TikTok Ads

Link TikTok advertiser accounts to track campaign spend, sync data, and get AI recommendations alongside your other platforms.

  • Advertiser account sync & management
  • Campaign-to-store assignment
  • Platform-specific spend reporting
  • AI-powered performance alerts
High

Increase budget on Campaign #12

This campaign has a 4.2x ROAS. Increasing budget by 20% could yield additional conversions.

Medium

Pause underperforming ad set

Ad Set 'Summer Collection' has a CPA 3x above target. Consider pausing or reworking creatives.

Low

Test new audience segment

Lookalike audience based on recent purchasers shows high potential for your product category.

AI-Powered

Smart Recommendations That Drive Results

Our AI analyzes your campaign data around the clock and delivers prioritized recommendations to help you make smarter decisions faster.

  • Real-time analysis of campaign performance data
  • Actionable recommendations tailored to your goals
  • Customizable AI settings and priority thresholds
  • Continuous optimization suggestions for better ROAS

Your Data, Beautifully Organized

A clean, intuitive dashboard that gives you the full picture at a glance.

Campaigns — Insights Lens
Active Campaigns
CampaignPlatformROASTrend
Summer Sale — LookalikeMeta4.2x
Search — Brand KeywordsGoogle3.8x
Product Showcase VideoTikTok2.9x
Retargeting — Cart AbandonMeta5.1x
Spend by Platform
Meta Ads
PKR 320K
Google Ads
PKR 280K
TikTok Ads
PKR 150K
Total SpendPKR 750K

Ready to Optimize Your Ad Performance?

Join businesses already using Insights Lens to unify their ad data and make smarter marketing decisions.

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